INTERVIEWS

Chris Loizou: Orolia

According to Chris Loizou of Orolia, the France-headquartered parent of the McMurdo brand, the central issue is no longer a lack of trust in technology: times have changed so much that the problem is often quite the reverse.

Chris Loizou: “The millennial generation hasn’t got the innate reservation of the older one when it comes to believing everything on the screen”

According to Chris Loizou of Orolia, the France-headquartered parent of the McMurdo brand, the central issue is no longer a lack of trust in technology: times have changed so much that the problem is often quite the reverse.

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